Trey Morris
Big Game Hunter, Marketing Man, & BBQ Aficionado
Creative solutions that drive your business!
Trey Morris is known as a leader, a creative storyteller, and for delivering hefty sales results.
Having spent 25+ years in the world of broadcasting and advertising by holding every significant role in the sales funnel. He's sold advertising, managed radio station sales teams, ran a full-service advertising agency, been a Chief Marketing Officer, and started a successful restaurant chain.
As an accomplished Broadcasting and Marketing Executive with over 25 years of experience in sales, sales management, advertising, and broadcasting, he has generated over $100 million dollars in advertising sales through his clients, teams, and agency while assisting small and large companies grow and build their business through strategic plans, creative campaigns, and result-driven ROI’s.
Specialties: Strategic Marketing, Broadcasting, Media Production, Online and Interactive Advertising, Customer Focused Solutions
EXPERIENCE
The Center for Sales Strategy
Senior Consultant
July 2017 - Present
Helping companies turn Sales Talent into Sales Performance. As a sales performance consultant, I help business-to-business sales organizations attract, retain, and develop the highest performing sales people.
The Center for Sales Strategy is a sales performance improvement company. We increase performance with a strategic approach to talent, training, and tactics. Our clients sell business-to-business solutions with repeat customers using a portfolio of resources. Our services include comprehensive consulting and coaching, online training, and onsite workshops. Since 1983, The Center for Sales Strategy has been providing measurable results for B2B selling organizations in the United State, Canada, and Australia.
Chief Marketing Officer
May 2015 - June 2017
Oversaw sales & marketing for the 10 insurance related companies at BGOC. Created and launched new advertising campaign for Al Boenker Insurance that saw leads increase over 100% in the first year.
Developed new social media platform for 3,000 plus insurance agents in Texas. And oversaw increase of over $75 million in new premium business for Empower Insurance.
Walk in the Word
Executive Producer
Aug 2013 – Apr 2015
Walk in the Word is the radio and television ministry of Harvest Bible Chapel and Pastor James MacDonald.
During my time, I launched a world-wide television ministry that aired 6-times per week on TBN and The Church Channel. Program is viewed by over 1 million households weekly. Walk in the Word Television won the 2015 National Religious Broadcaster Teaching Television program of the year.
I was responsible for program brand, marketing, sales, and all production elements.
Also, oversaw radio ministry, which airs on over 1,300 radio stations around the world.
Q BBQ
Partner
Oct 2009 – Present
Q BBQ is a "mecca" of all of the country's great southern bbq genres. Birthed from a desire to achieve authentic southern-style bbq in Chicagoland, Q BBQ offers the finest smoked meats and sauces from down south.
You can begin your bbq adventure with a stop at the home of "REAL" BBQ, Texas! Then travel east to find Memphis style baby-back ribs and finally head further east to the incredible pulled pork of the Carolinas! No matter your bbq preference, you will not be disappointed with a trip to Q BBQ!
Hubbard Radio Chicago
Sr. Account Executive
Aug 2008 – Aug 2013
Generated over $3 million annually, while exceeding monthly and yearly goals for 5 consecutive years. Was the staff leader in interactive and non-traditional revenue.
I helped businesses reach almost 1.5 million high-quality prospects through multi-tiered marketing programs. From initial C.N.A's to final implementation of programs, I assist my clients achieve their goals, meet their budgets through customer focused marketing process.
d&b marketing
Vice President - Business Development
Dec 2002 – Aug 2008
Developed and serviced 25 new business clients over 6 years, accounted for 58% of agencies $20 million in annual billings.
Diversified agency accounts into retail, automotive, and b2b. Also, created and produced weekly television program on CLTV called “HomesPlus”.
bosiDNA.com
Co-founder & Chief Advertising Officer
Jul 2010 – Aug 2013
bosiDNA.com is an assessment and analytics platform that measures and reports entrepreneurial behavior.
Entrepreneurs, b-2-b digital marketers, universities, incubators, VC/PE firms and corporate managers use our tools to gather intelligence, improve ROI and build stronger teams.
http://bosifast50.com/
Salem Radio
General Sales Manager
2001 – 2003
Built and lead start-up sales staff, while generating $2.5 million in annual sales in our first full year on-air with 106.7 The Fish.
Susquehanna Radio
Local Sales Manager
1997 – 2001
Recruited, trained, and led sales staff of 10 account executives. Increased local billing 97% over 2½ year period, while market grew 42%. More important, station's ratings were down 15% during this same period.
KLTY
Account Executive
Apr 1994 – Sep 1997
Was the new business leader at radio station for 3 years, as well as the top billing account executive, represented 40% of stations total billing.
The Center for Sales Strategy
Account Executive
Aug 1993 - Apr 1994
Sales & Management Blog
A sample of my favorite blog posts that I've written.
Find all of my post at https://blog.thecenterforsalesstrategy.com/author/trey-morris
Portfolio
Just a few examples of my work from radio, television, and advertising...
Sample of our promotional videos that aired online and at churches around the world.
An example of our half-hour television program...Walk in the Word TV
MANTRA
Your customer's perceptions, are your reality.
SKILLS
Leader
Team Builder
High Performance Salesman
Storyteller and Creative Thinker
EDUCATION
Baylor University
BBA Business Broadcasting Aug 1989 - Aug 1993
Activities: TKE, Freshman Leadership Organization, Student Congress
REFERENCES
Collin Corbett
Founder & Communications Visionary at Cor Strategies
The first project Trey & I ever worked together on, he proved himself a master of his trade and a necessary adviser for any endeavor. We've worked on many projects together since then and he only continues to grow the legend.
Gwen Kelly
Marketing Evangelist and Thought Leader
Trey and I first worked together as business partners during his tenure at Salem Radio; the relationship continued during his subsequent move d&b marketing.
During my watch at American Family Insurance, Trey was instrumental in assisting my team in creating and executing faith-based marketing strategies which produced outstanding results and recognition for the Company with the key demographic of families with the presence of children. What was always appeciated in working with Trey is that he always listened to what our marketing goals were and then brought to us creative solutions which were actionable for a win-win for all.
It has been a pleasure work with Trey. His work ethic is of the highest integrity. I whole-heartedly endorse and recommend him and welcome any opportunity to speak further on Trey's behalf.
Matt Sunshine
Managing Partner at The Center for Sales Strategy
Trey has a brilliant marketing mind. He is extremely passionate about helping his clients get the Return on Investment that they need to be successful. I have known Trey for many years and have always been impressed by his work ethic and his commitment to excellence. Any business that has the opportunity to work with Trey is certainly better for it.
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